CHINESE INNOVATION LETS DOCTORS SEE VEINS
VIVOLIGHT is Zhu Rui’s brainchild. The startup aims to develop revolutionary bio-medical optical devices. Less than a year later, the company developed China’s first vein detecting device. Another research, which spun over two years, led to the creation of the world’s thinnest endoscope, an instrument used to visualize the interior of hollow body parts.
Zhu: The toughest thing for us would be market education. Guiding people to adapt to our products is not an easy chore. Doctors, who are our main target, are for the most part cautious when it comes to the devices they use, and opt for products that have had a history in clinical trial. As our instrument is rather new, we need more time to establish a higher level of trust. We expect that could take between four to eight years.